New Content Category wields “invisibility cloak” to stealth vaporize competitors

Grand Rapids, Mich., April 1, 2023 — Can an organization subtly cancel a rival with a hidden strategy that causes prospects and readers to realize…

…that dealing with the targeted subject would lead to nothing but nightmares?

Until recently—absolutely not.

But due to an outrageous yet crafty creative vision called the Subliminal Hit Piece (SHP), it now can.

A SHP assails a competing company, group, person, or idea indirectly, explains Dale L. Sims, stealth sales strategist, who says he conceived of the content category accidentally.

“I was infuriated at Big Pharma for their attempts to force children as young as five to take their toxic and worthless Colvid vaccines and booster shots,” he recalls.

The resulting long-form content provided writers and marketer in the nutritional supplement field with carefully crafted Neuro-Linguistic Programming Language Patterns (NLP LPs) and Emotional Trigger Words.

Readers were then shown how to strategically place them in copy and content to contest Big Pharma’s claims about the effectiveness of their drugs.

“The biggest difference in this approach is that the article didn’t come across as a personal attack from me—which it was. Instead, it was framed as professional niche advice for Big Pharma’s natural health competition,” Sims observes.

The application of NLP LPs also set this content apart, he adds. “They’re ideal for our purpose here because they evade the conscious mind causing your audience to accept what you write without question.”

Several months after publishing the popular post, the strategist said it occurred to him that the stealth attack was “a thing”—a new content category.

So after crafting another SHP to nail down the structure, Sims says he’s ready to publically offer this unprecedented, caviar-class content to others.

Organizations can publish their SHP on their website, industry publications, market-related content sites, and so on, he adds. They can then alert others to those postings on social media platforms.

Sims prices this new platinum-standard for smartly challenging competition at $499. To stealth-strike rivals or make media inquiries, contact the strategist at sssss17e23@yahoo.com.

(Photos courtesy of Pixabay.com)

Big Pharma SHP: https://www.linkedin.com/pulse/stealth-secret-persuading-prospects-buying-from-big-pharma-sims/?published=t

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Use the “Lure of the Forbidden” to Add More Persuasive Power to Health Promos

Health marketers can now turn prospects into buyers with this little–used but irresistible emotional trigger

GRAND RAPIDS, MICH., June, 5, 2020—A new special report reveals how businesses can profit from a seldom-used dominant emotion to increase the success of sales letters.

Using ‘The Forbidden” is a proven strategy of top copywriters to grab prospect attention, nail eyeballs to promos, and compel purchases, says Dale L. Sims, stealth sales strategist.

Adds, Kim Krause-Schwalm, a veteran A-List copywriter, in the “…earlier days of direct mail promotions, particularly in the alternative health space but later for more mainstream publishers like Boardroom, the whole concept of ‘forbidden’ or information being withheld that ‘they’ don’t want you to know sold thousands of books and newsletter subscriptions.”

In fact, this “gripping and eye-opening” trigger is especially valuable in times of higlevels of mistrust and skepticism—like today, she says.

”I believe this marketing angle can be stronger and more effective than ever. …Whether it’s a direct mail magalog, a Facebook ad graphic, or something else” such as sales or video sales letters (VSLs), Schwalm says.

This just-released special report shows how the major players of health marketing capitalize on this strategy in their promotions.

Now–any business, regardless of size, can use it to catapult sales, Sims notes.

There has never been an action guide like this that shows how to influence people with this emotional trigger. Priced at $14.99, it’s available only to marketers, business owners, and entrepreneurs who enquire about Sims’s Stealth Sales Special Report service.

Contact Sims at bwater17@att.net to get this intriguing, so-useful lead and sales generating special report so you can offer it to prospects.

Social Media:

https://www.linkedin.com/in/selfhelpcopywriter/

https://twitter.com/craftycpywriter

Dale L. Sims is a stealth sales strategist based in Grand Rapids, Michigan. Also from May 2010 to Jan. 2014, he served as marketing coordinator and health consultant for Healthy Design, a supplement and fitness product distributor in Cadillac, Michigan.

 Plus, he is a former reporter, editor, and radio advertising salesman.

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FOR IMMEDIATE RELEASE:

Beware of This Malicious Scammer When You’re on LinkedIn

Whore…Pornographer…Scam Artist…

This “Jacqueline Rucker, stealth sales strategist, Grand Rapids, MI”–https://www.linkedin.com/in/jacqueline-rucker-8722aa153/ –sure fits one or all of these titles.

You see, my name is Dale L. Sims and “Stealth Sales Strategist” is my copyrighted title.  But this profile for “Jacqueline Rucker” steals the copy and content from my profile word-for-word.  https://www.linkedin.com/in/dale-l-sims-9b411018/

At first, I was outraged.  Some newbie freelancer trying to cash in on my education, experience, and branding.

Of course, a quick analysis of this site showed that it had nothing to do with offering professional copy and content writing services.

It does, however, have something to do with marketing.  But what?

LinkedIn has been zero help.

But several factors have led me to believe “Jacqueline Rucker” is a front for prostitution, pornography, or some marketing scam.

Here are those points:

• The photo. Google shows it to be a pic of a model styling a “little black dress.”
• The timeline. This model looks like she’s in her mid-20s.  She certainly didn’t earn an associate’s degree in 1984 or a bachelor’s degree in 1991.  Also, her work experience doesn’t go back to 1986.
• My website: It’s included in “her” profile. However, my About Me page includes a photo of me.
• Plus, some other miscellany. No connections, no skill endorsements, and “she” can only be reached by LinkedIn’s premium InMail service.

So what kind of sleazy scam is going on?  At this time I can only speculate.

But if you ever try you work with “her,” I’d love to hear about it.

My guess though is that one of three things will have happened.

You got your ID stolen.  Your computer or other device got flooded with malware and other viruses.  Or, most likely, you got an STD.

__________

Tempted to swipe someone else’s copy or content.

Don’t do it.  With free plagiarism software like copyscape.com readily available, it’s too easy to detect.

And once you’re discovered, you’re reputation is shot, and so, most likely, are your savings.

Besides, there’s a safer, smarter way…

Just reach out to me at bwater17@att(dot)net or 616-956-1171.

And you’ll get the professional-level copy and content you want—without the career-killing hazards that come with plagiarism and copyright infringement.

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About Dale L. Sims:

Dale L. Sims is a stealth sales strategist based in Grand Rapids, Mich.  He served as the marketing coordinator and health consultant for Healthy Design, a supplement and fitness product distributor in Cadillac, Mich., from May 2010 to Jan. 2014.

A former reporter and editor, Sims also has experience in radio advertising sales.

Media Contact: Dale L. Sims, stealth sales strategist, bwater17@att(dot)net, 616-956-1171

https://selfhelpmarketcopywriting.com/

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FOR IMMEDIATE RELEASE:

Strategist Masters “Unfair Advantage” That Gets Prospects to Say “Yes”

Copywriter’s New Training Ups Clients’ Power to Make More Sales & Money

Grand Rapids, Mich., Nov. 5, 2015—Imagine possessing the mastery…

…to persuade people to perform an action—and have them convinced it was their idea all along.

Developing that ability is a vital part of Neurolinguistic Programming (NLP).

And it’s one of the many skills learned by Dale L. Sims, stealth sales strategist, before he finished the NLP Practitioner course from the American University of NLP (AUNLP) Nov. 1.

The course, taught by Dr. Steven G. Jones, M.Ed., is part of 14 certification programs offered by the Las Vegas, Nevada-based AUNLP.

In brief, NLP teaches people how to use their brains to promote positive changes and advance their communication skills.  It also motivates them to reach for and achieve higher goals, which creates better opportunities.

Finishing the practitioner level means Sims has learned to help others transform their belief system to accomplish those targets.

And he wants to use his new knowledge to help clients get more sales and revenue.  “Applying NLP to advertising promotions gives business owners and marketers an overwhelming advantage over their competition,” Sims said.

This sophisticated form of persuasion, the strategist added, can help them get more “yes” responses to their advertising messages.

This course built on the training the copy and content writer received earlier in the year.  Sims completed Clive Cable’s specialized Influence Intelligence Persuasion the NLP Way course in April 2015.

Discriminating business owners or marketers who want to harness this superior form of persuasion to get sales leads can reach Sims at bwater17@att(dot)net, 616-956-1171, or through the form on this website.

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About Dale L. Sims:

Dale L. Sims is a stealth sales strategist based in Grand Rapids, Mich. He served as the marketing coordinator and health consultant for Healthy Design, a supplement and fitness product distributor in Cadillac, Mich., from May 2010 to Jan. 2014.

A former reporter and editor, Sims also has experience in radio advertising sales.

Media Contact: Dale L. Sims, stealth sales strategist, bwater17@att(dot)net, 616-956-1171

www.selfhelpmarketcopywriting.com

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FOR IMMEDIATE RELEASE:

New E-Book Shows How to Entice Clients With Stealth Marketing

Discover seven authority-building yet zero-cost ways to generate leads in the health, wellness, fitness, and self-help markets

Grand Rapids, MI—(Jan. 2015)—A free e-book on stealth sales is now making it easier, safer—and less costly—for marketers to promote their business.

Showcase Your Skills—and Knowledge—with Long-Form Stealth Marketing, written and released by Dale L. Sims, stealth sales strategist, provides professionals with seven major business-boosting ideas.

This 40-page e-book reveals:

–One-of-a-kind sources for content marketing articles

–How to avoid legal horrors in content and copy

—Guidance from Sherlock Holmes that ensures smooth writing of both copy and content

–Fast and easy methods to find Unique Selling Propositions for health, wellness, self-help, and fitness products and services

–How to use story to stealth-market services

–Why marketers can’t take this well-known copywriting tactic for granted in nutritional supplement copy

–Why many fat-loss promos don’t work anymore

The e-book can aid all marketing pros in the abovementioned markets, Sims said.

“Regardless of their expertise, they’ll not only find several new ways to stealth-market their goods and services, but also how to avoid many of the pitfalls waiting to ambush the unwary,”  Sims added. 

Also, he noted, none of the methods covered cost a penny to use.

Free only to niche marketing directors and representatives, the e-book is available to others for $9.95.

Marketers who want to start using stealth marketing to trigger sales can contact Sims at bwater17@att(dot)com or 616-956-1171.

###

About Dale L. Sims:

Dale L. Sims is a stealth sales strategist based in Grand Rapids, Mich. He served as the marketing coordinator and health consultant for Healthy Design, a supplement and fitness product distributor in Cadillac, Mich., from May 2010 to Jan. 2014.

A former reporter and editor, Sims also has experience in radio advertising sales.

Media Contact: Dale L. Sims, stealth sales strategist, bwater17@att(dot)net, 616-956-1171

www.selfhelpmarketcopywriting.com

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FOR IMMEDIATE RELEASE:

New Special Report Unlocks the Secrets to Easily Creating Successful Unique Selling Propositions

Self-Help Copywriter Reveals 9 Methods of Discovering Product USPs Guaranteed to Help Marketers Boost  Sales

Grand Rapids, Mich.—March 9, 2013—The jobs of marketers in the self-help, fitness, and health and wellness fields just got easier.

Fueling these improved working conditions is a new special report titled Finding Your Self-Help Product’s Unique Selling Proposition: 9 Coveted Copywriting Secrets That’ll Catapult Your Products Above the Competition.

This 24-page report details simple insider techniques that end a project-halting challenge these professionals often face, says author and copywriter Dale L. Sims.

“Every time I wrote copy for a new product I’d have to pull a few books and double-check online resources to ensure I had all my USP bases covered,” he notes.

“I figured marketers and other copywriters in my industry probably faced the same problem,” Sims continues.  “And since this subject is almost always covered generically in larger, general marketing texts, I wrote this to make it easier for them–and me.”

He also created it as a lead generation tool for his copywriting business, he says.

Priced at $14.99, this “action guide,” which includes a checklist, is available free to marketing directors and representatives.

Marketers concerned about distancing their products–and services–from the pack, as well as boosting sales, can contact Sims at bwater17@att(dot)com or 616-956-1171.

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About Dale L. Sims:

Dale L. Sims is a freelance self-help copywriter based in Grand Rapids, Michigan. He is also the marketing coordinator and health consultant for Healthy Design, a supplement and fitness product distributor in Cadillac, Michigan.

A former reporter and editor, Sims also has experience in radio advertising sales.

Media Contact: Dale L. Sims, Freelance Copywriter, www.selfhelpmarketcopywriting.com,

bwater17@att(dot)net, 616-956-1171

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FOR IMMEDIATE RELEASE:

Healthy Design Promotes Self-Help Copywriter to Marketing Coordinator Position

Health and Beauty Distributor Expands Marketing Directions With Promotion

Cadillac, Mich., Aug. 25, 2011—Healthy Design, a health and beauty products merchandising company based here, announced the promotion of Dale L. Sims to marketing coordinator Aug. 22.

Sims, operations coordinator—Grand Rapids, MI since May 2010, will now be responsible for marketing throughout the US and Canada, said Paula Longstreet, Healthy Design owner and manager.

“Dale has been instrumental to the success we’ve had in the Grand Rapids and Northern Michigan markets,” Longstreet noted.  “Now it’s time Healthy Design casts a wider net in our search for more distributors and customers.”

More targeted direct mailings is his new goal, Sims said.  “While I’m still going to emphasize direct response-style internet ads, I want to start hitting more small to mid-size self-help market businesses.”

Sims, of Grand Rapids, Mich., also operates a professional copywriting business specializing in the self-help market.

Healthy Design sells multiple lines of fitness, beauty, and nutritional products as well as distributorships of these items.  For more information on these products and distributorship opportunities, please go to advocare.com/10024189.

More information on Sims can be found at selfhelpmarketcopywriting.com.

For further information contact:

Paula Longstreet,

Healthy Design Owner/Manager,

231-XXX-XXXX/paulalongstreet@XXXXXXXXXX.com